2015 was such an exciting, transformational year for every aspect of mobile, you’d be forgiven for asking “how much more can it rise?” Well, read on as we share our thoughts on the drivers and trends that will make this year, the official Year of Mobile.
(NB: Look out for links to case studies and support content, throughout!)
ARworks, on behalf of Infiniti Dubai and H2O, adapted the Infiniti Dream Road application for the Dubai International Motor Show, through a stunning and exhilarating Virtual Reality experience.
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, announced last week the launch of the Smart City initiative focusing on 6 different areas – Life, Transportation, Society, Economy, Governance and Environment. On the announcement event an Augmented Reality (AR) application was used which indicates that AR technology will enter the highest circles of Dubai – and we’re ready to be part of it.
At ARworks we’re convinced that this initiative will turn the daily life of UAE into a fully mobile, connected experience. We’d like to be a part of this digital transformation since our Visually Impressive Technologies (VITs) like Augmented Reality, 360 panoramic photo and video and Kinect based virtual reality could make the otherwise not so spectacular content of mobile applications into a real visual experience – like we did for the Dubai Customs Office on the Gitex, 2013. Apart from this the strong front end app-back end server know-how will help us to built robust, fast data storing and data representation systems – like we’re doing for a government legal institution at the moment.
As a result of the initiative, visitors of the 2020 World Expo will feel that they are really entering a Smart City – the city of the future.
To show, how we think a smart day in the world’s first Smart City, Dubai, will look like already in the near future, we’ve prepared an imaginary diary entry – or a Facebook post – of a day in Dubai. Let’s see the experience:
11, March 2015
7:30 I’m waking up, checking the weather on the live 360 panoramic camera feed from the Burj Khalifa in my bed – sunny day ☺. Preparing kids for school, then leaving the house. On the go my app tells my road toll balance as we’re passing by the toll gate – and congratulates for not overspeeding for 3 months.. Arriving to school, dropping of the family – then booking on my phone the parking spot for today at the office.
8:30 Arriving at work. First scrolling through the new pitch/purchasing announcements from the Ministry of Infrastructure on my iPad – we will actually apply for one of them then approving our numbers for the last month to be automatically send to the authorities. My first meeting is about a real estate project – I’ve just updated the full 3 dimensional model of the new buildings so I can present it to my clients on our interactive 3D projection map. Besides the living 3d model of the new Free Port Zone, I’ll show them how the development is going on with a 360 panoramic video – the video was recorded by the automatic system on site yesterday. They are satisfied with the progress, so I’m happy to leave for lunch. Read more →
