The renaissance of geolocation based AR – or the race between AR and VR is on again – Pokemon Go turned the app market upside down while changing our daily life and commute undoubtedly. Several articles discussed the game and its expeditious way to world domination. That said, for a mobile app [...]
2015 was such an exciting, transformational year for every aspect of mobile, you’d be forgiven for asking “how much more can it rise?” Well, read on as we share our thoughts on the drivers and trends that will make this year, the official Year of Mobile. [...]
ARworks, on behalf of Infiniti Dubai and H2O, adapted the Infiniti Dream Road application for the Dubai International Motor Show, through a stunning and exhilarating Virtual Reality experience.
Original article Retail and e-commerce experts share their tips on how malls and stores can enhance the in-store shopping experience with mobile and social media technology. (This an excellent retail check list for effective mobile engagement.) With the continued growth of ecommerce and in-store comparison-shopping via mobile devices, it’s become harder for many bricks-and-mortar retailers [...]
Original Post By: Andrew Lipsman Earlier this week comScore released our 2015 U.S. Mobile App Report, which is full of interesting new findings on the importance of apps to the digital landscape and how consumers are engaging with them. Through our thorough investigation of how people use apps, one of the most common themes that [...]
Original article written by Katie Stanfield, working as a mobile app developer with Xperts Infosoft. Whether it is about shopping, ordering your favourite food, saving money, hiring a cab or any other routine activity online, which devicedo you pick up at an instant to carry all such activities? Your Smartphone, right! Well, it is same with every one [...]
The good news is certain players in the Hotel sector are ahead of the game when it comes to Beacons and Locational-Based Marketing. Marriott especially, is one brand that’s clearly invested in leveraging the technology to drive up their customer experience rating. For such a fiercely competitive industry, constantly forced to find new and innovative ways to protect its [...]
Sports and Event venues We continue our look at which businesses should be embracing Beacons, with Sports and major event venues. Coincidentally, we were approached very recently by a major football venue to prepare an introductory perspective on what value a Beacon Network could bring to their business. So this is nice and fresh in our [...]
Museums & Art Galleries As part of ARworks continued commitment to assisting brands and businesses deliver exceptional customer experience through strategic Mobile App solutions and creative technology, over the next few weeks we’re going to be sharing a series of posts that list some top-line reasons why Beacon technology (and Location Based Marketing) should become a [...]
We’re happy to announce, that our Viaopta Daily app for Novartis just won a Bronze Medal at the Creative Festival in Cannes. The app helps the visually impaired in their daily lives by transforming visible information – either on the phone or from the surrounding world – to audible content. Cannes Link with Video The [...]